What is Search Engine Optimization?

[savan]

Search engine optimization (SEO) is the science of increasing traffic to your Web site by improving the internal and external factors influencing ranking in search results. It is a major part of Internet marketing. It is mostly technical in nature. It includes Web programming expertise combined with business, persuasion, sales and a love for competitive puzzle solving. If you do all this right, you will have a Web site capable of maintaining desired revenue goals while achieving high rankings in the organic sections of search engine results pages. Creating a Web site does not just involve technical skills, or copywriting, or links, or Engagement Objects™, or search engine submission; it involves an intricate blend of more than 200 variables woven into the fabric of a Web site. It is difficult to accomplish this type of project without a formal, proven methodology and strong proprietary tools. We offer you a tutorial on all of that and more on these pages.
Before you start, you should understand that being among the top 10 rankings in every major search engine and directory can sometimes be achieved, although very few sites can get there, and the effort is often beyond reason. Note: URL ranking results change week-to-week due to competition, so maintaining a top organic SEO ranking requires constant keyword monitoring and information rework. Search engine optimization never rests, much like your competition.
"It is not the job of search engine optimization to make a pig fly. It is the job of the SEO to genetically re-engineer the Web site so that it becomes an eagle."
The key information on this page includes how to prepare both you and your site for a search engine marketing campaign. How to choose the right keywords, how to analyze your competition, what site submission is and how it is best accomplished, when to monitor your search engine ranking, instructions for performing an analysis of your site results and traffic and conversion, complete with SEO tools and aids. This site covers all basic and advanced strategies and the common mistakes to avoid.

[cygnet]

Search Engine Optimization is a process designed to increase the ranking of a web page in search engine results pages.

[kbeus21]

You have a good definition of SEO I disagree though not counting link building as seo, but rather as website marketing. SEO to me consists of on page and off page revamping of a website to make it more search engine friendly. This included metas, keyword research, keyword density, and keeping content fresh as well as some others. If you would like a free tutorial to seo you can use the resource that taught me>> http://www.seo-guy.com/tutorial.html it is completely free of course. I think one of the biggest steps that people are skipping and I have noticed this while surfing is not anchoring keywords into their navigation as well as when link building. Anchoring hyper links gives the search engines an idea of what your site is and where it should be placed, skipping this step in seo can really hurt when attempting a good rank in the serps.

[ellehc]

Those are good info.. Thanks!

[granite4less]

nice info, if you want to learn more you can read online seo book also

[lenesyn]

SEO helps to promote sites and increase its rank.

[granite4less]

in simple word seo means "your customer's reach you when the search on search engine"

[tinaraghul]

Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines .................


seo india (http://www.seoindia.mobi)

[shivnikapoor]

thanks for the information they are good one

[mamun]

As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

[nicolson]

Search engine Optimization is the technique to promote your website with the help of different-2 ways.
Basically there are two technique
White hat SEO
and
Black hat SEO
in White hat SEO techniques webmaster promote sites with 2 different styles
onpage optimization and offpage optimization.
in black hat SEO techniques are called unethical techniques.

[kenie]

Search Engine Optimization (SEO) is what we call the process of improving the volume and quality of traffic to a website on search engines via ORGANIC or NATURAL search results for targeted keywords.

[Moore]

SEO really works if you work hard and regularly. Your page doesn't come immediately and you should be patient enough and hard-working to get your goal.

[Nepayepidly]

Hello All,

who to do search engine optimization for my website to improve number of visitors per day, and what are the things i need to keep updating.

[shazi786]

Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to search engine marketing (SEM) which deals with paid inclusion. Typically, the earlier (or higher) a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a web site web presence.

As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

The acronym "SEO" can refer to "search engine optimizers," a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term "search engine friendly" may be used to describe web site designs, menus, content management systems, images, videos, shopping carts, and other elements that have been optimized for the purpose of search engine exposure.

Another class of techniques, known as black hat SEO or spamdexing, use methods such as link farms, keyword stuffing and article spinning that degrade both the relevance of search results and the user-experience of search engines. Search engines look for sites that employ these techniques in order to remove them from their indices.

[allprjct]

Hi,

Search engine Optimization means :-

Promotion of websites promote your sites in major search engines.

Increase Traffic and visitors in Your site.

Thanks

[jamesjeans]

Search Engine Optimization (SEO) is often considered the more technical part of Web marketing. This is true because SEO does help in the promotion of sites and at the same time it requires some technical knowledge – at least familiarity with basic HTML. SEO is sometimes also called SEO copyrighting because most of the techniques that are used to promote sites in search engines deal with text. Generally, SEO can be defined as the activity of optimizing Web pages or whole sites in order to make them more search engine-friendly, thus getting higher positions in search results.

[Abeldlise]

Hi

With search engines ranking as a top traffic driver for many blogs and content sites, optimizing a site for search engine exposure is an increasingly critical component of any online marketing effort. Search engine optimization, or "SEO," means using technical and not-so-technical techniques to make sure that people searching for topics you write about will find your site.

[cuinee]

SEO stands for Search Engine Optimization. It is the process of improving the volume and quality of traffic of a website on search engines (ex. Google, Bing, Yahoo) via organic or natural search results for targeted keywords.

[inspirationworks]

yes seo is all about marketing your site, it is the way to increase trafic on site.

[ravikant12]

That's the combination of different internet marketing techniques Mainly we covered (SMO,SEM & SEO ) These all part of SEO. Optimize the site for get the proper traffic,we used all these techniques

[samezoobi]

Thanks savan for define this good definition of SEO.Actually i am not aware of this think..In SEO how we can work?

[s.will]

Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to search engine marketing (SEM) which deals with paid inclusion.Typically, the earlier (or higher) a site appears in the search results list, the more visitors it will receive from the search engine. SEO Company (http://www.bondseoservices.co.uk) may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a web site web presence.

[yogodating14]

Hi
well i suggest you Google optimizing. we can ear lot's of profit.

Thanks

[genevie]

Search Engine Optimization (SEO) is the process of improving the VOLUME and QUALITY of traffic to a website on search engines (Google, Yahoo, MSN, etc.) via natural search results for targeted keywords.

[kavin]

SEO is an acronym for "search engine optimization" or "search engine optimizer." Deciding to hire an SEO is a big decision that can potentially improve your site and save time, but you can also risk damage to your site and reputation. Make sure to research the potential advantages as well as the damage that an irresponsible SEO can do to your site. Many SEOs and other agencies and consultants provide useful services for website owners, including:

* Review of your site content or structure
* Technical advice on website development: for example, hosting, redirects, error pages, use of JavaScript
* Content development
* Management of online business development campaigns
* Keyword research
* SEO training
* Expertise in specific markets and geographies.